Our story

Precision tracking.
Built in Germany.

Founded to solve the e-commerce data gap - a GTM-free, server-side relay that restores data integrity for online stores while keeping every byte on secure, GDPR-compliant EU servers.

Our Mission

SyncBeacon was founded by a team of engineers and ad-tech specialists in Germany to solve a growing crisis in the e-commerce industry: the “Data Gap.” As browser privacy restrictions and ad blockers began stripping away over 30% of marketing data, we realised that standard Google Tag Manager setups were no longer enough. We built SyncBeacon to provide a GTM-free, server-side relay that restores data integrity for e-commerce stores — Shopify, WooCommerce, Magento, and BigCommerce — while keeping every byte of raw data on secure, GDPR-compliant European servers.

Browser pixels lose 25–40% of conversions to ad blockers, iOS ITP, and cookie restrictions. Your ad platforms never see those sales — so they optimise for incomplete data. SyncBeacon captures every conversion at the server level and delivers it directly to each ad platform’s API, giving their algorithms the full picture they need.

Transparency as a standard

Operating as a German GbR, we prioritise technical transparency and data sovereignty above all else. SyncBeacon processes and stores your raw conversion data exclusively on EU servers. Only hashed, pseudonymised identifiers are forwarded onward to ad platforms such as Meta, Google, Microsoft Ads, X Ads, Snapchat, and Pinterest — ensuring that no reversible personal information ever reaches third parties.

Our goal is simple: help ambitious brands scale their ROI by making server-side tracking accessible, secure, and entirely automated — one script, no tag manager, no pixel maintenance.

EU-Hosted

Raw data processed and stored on Hetzner, Germany and Finland. Only hashed identifiers forwarded to ad platforms.

Privacy-First

PII is SHA-256 hashed in the browser. Plain-text emails and phones never reach our servers.

One script, all platforms

Replace GTM and five ad pixels with a single tag. Server-side delivery to Meta, Google, X Ads, Pinterest and Snapchat.

About SyncBeacon

Who built SyncBeacon and why?

SyncBeacon was founded in Germany by engineers and ad-tech specialists who saw e-commerce stores losing 25-40% of conversion data to ad blockers, iOS restrictions, and fragile browser-only setups. The goal was to make reliable server-side tracking accessible without a developer or GTM server-side container.

Where is SyncBeacon hosted?

SyncBeacon is EU-hosted on Hetzner infrastructure in Germany and Finland. We built the product for GDPR-first e-commerce from day one.

Which e-commerce platforms does SyncBeacon support?

Shopify, WooCommerce, Magento, BigCommerce, and custom stores via webhooks. SyncBeacon is not limited to a single platform like many tracking tools.

Is SyncBeacon only for large enterprise stores?

No. SyncBeacon is built for EU e-commerce stores running paid ads at any meaningful scale, from growing DTC brands to established retailers. Plans start from €69 per month.

How is SyncBeacon different from agency-managed GTM setups?

Agency GTM setups often become fragile over time: consent rules change, tags break, and nobody owns the full picture. SyncBeacon productises server-side delivery, deduplication, consent gating, and retry logic so merchants are less dependent on ongoing developer maintenance.

Get in touch.

Questions, partnerships, or press — we’re a small team and we read every message.